From Law to PR: A New Beginning
My career started in law, working as a civil litigator at a prestigious firm. However, despite the success, it always felt more like a job than a career. Raised by parents who worked from home, the entrepreneurial spirit was ingrained in me from a young age, and...
In today's rapidly evolving media landscape, staying ahead of the curve is crucial for PR professionals. One transformative tool making significant strides is Artificial Intelligence (AI). By automating routine tasks and enhancing media monitoring, AI offers numerous opportunities to streamline...
We’re Back and Better Than Ever!
We’ve missed you all so much during our short break! It’s been a time of reflection, growth, and planning for even more amazing content to share with you. We’re excited to announce that we are back and ready to bring you fresh insights,...
Starting your own business is an exciting journey, but landing that first client can feel daunting. Here are some tips to help you attract your first client and build a thriving business.
Identifying your niche is the cornerstone of attracting your first client. By focusing on a specific market...
In my recent Facebook Live Ask Me Anything (AMA) session, I covered a wide range of topics crucial for PR professionals and business owners looking to expand their client base and navigate industry challenges.
One of the most common questions was about finding new clients without relying on...
Staying on top of PR trends is crucial for navigating the ever-evolving media landscape and delivering stellar results for your clients. In 2024, understanding what’s relevant in the PR industry is essential for creating smart strategies that generate impressive outcomes. To be successful...
The holidays may seem far off, but it's crucial for PR professionals to start thinking about holiday gift guides, NOW! This is a prime opportunity to secure valuable media coverage for your clients and help them finish the year strong. To set yourself and your clients up for success, proactive...