
All Episodes
Episodes
How to Use Data Driven PR Pitches to Get Better Results for Your Clients
Are You Effectively Using Data to Drive Your PR Strategy? 🤔
PR is all about striking an emotional chord with your client’s audience, but you need more than emotion to craft a killer campaign…
…you need cold, hard...
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Yikes, You Got Ghosted! How to Deal When Media Contacts Go Quiet
Jinkies! Is a Media Contact Ghosting You? 😱
Every PR pro gets ghosted from time to time. It’s a scary situation, but don’t get spooked!
Even if a journalist goes as silent as the grave, don’t start heading for the...
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How to Use PR to Increase the Effectiveness of Your Clients' Holiday Campaigns
Are You Prepared for the Busy Holiday Season? 🏃
There’s a ton for you to balance during the holidays — especially if you work with product-based businesses!
And when it feels like everyone is launching new products...
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What is the Best Way to Use a PR Pitch Email Template?
Does Pitching Ever Feel Like a Daunting Task, Taking up Wayyy Too Much of Your Time and Leaving You Too Drained To Make the Most of Your Talents?🤔
Writing good, effective pitches takes a lot of brain power (especially...
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6 Important Tips You Need to Know Before Responding to a Request for Proposals
Are You Responding to the Right RFPs to Grow Your Agency? 🤔
As a PR pro, you’ve likely received a request for proposals, or an RFP, before.
An RFP is a formal document companies send out to solicit specific info from...
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6 Powerful Ways to Avoid Entrepreneur Burnout as an Agency Owner
Are Burnout, Overwhelm, and Exhaustion Getting the Better of You? 😭
Everyone is feeling SOME type of burnout 😓
You might feel it creeping up on you right now, you could’ve just gotten out of a major low…or maybe...
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7 Powerful Strategies to Help You Thrive as an Introverted Digital Agency Owner
Is Your Agency Set Up to Let You Thrive as an Introverted Entrepreneur? 👀
There’s this (wrong!) idea that to be a comms pro or digital agency owner, you HAVE to be an extrovert 🙄
But as an introverted agency owner...
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6 Ways PR and Media Professionals Can Support Journalists Through Industry Shifts
Are You Providing True, Meaningful Support to Your Media Contacts Through Industry Shifts? 🤝
The past few years have felt like a cycle of nonstop layoffs across journalism 😭
Pretty much every niche has been affected...
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6 Ways to Become More Confident in Your Digital Agency Leadership Skills
Are You Leading Your Agency with TRUE Confidence in Your Skills? 🤔
Confidence is KEY 🔑 when you’re running a business.
You’ve got an entire team of people (plus your clients’ teams!) looking to you for guidance — you...
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7 Powerful Ways to Balance the Different Stages of Entrepreneurship & Motherhood
Does Your Agency Support You as an Entrepreneur AND a Mother? 🤔
Motherhood totally changes the way you run your agency — honestly, it’s a stage of entrepreneurship in and of itself!
Becoming a mom irreversibly changes...
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Why Right Now is the Perfect Time to Work With a PR & Digital Marketing Mentor
Are You Leveraging the Power of Mentorship to Grow Your Agency? 📈
Finding a good, effective mentor is a key part of growing your business. I’ve worked with a mentor in the past, and our partnership helped me achieve...
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11 2024 PR Trends You Need to Start Preparing For Now
Do You Know the Most Important PR Trends for 2024? 🧐
The media landscape is constantly shifting, so PR pros need to keep their fingers on the pulse of the industry to keep up.
Staying up-to-date with trends and...
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