PR Pro Wealth Series: Breaking Down Profit in Your Agency

Think your revenue is your profit? Think again.

Most PR pros are unknowingly building their dream lifestyle on a shaky financial foundation—and it’s keeping them stuck. In our newest Pitching Powerhouse Podcast episode, I’m breaking down why investing your profit first (yes, before the shopping sprees and spontaneous getaways) is the not-so-sexy secret to building real, lasting wealth.

If you’ve ever looked at your bank account and thought, “Wait, where did all that money go?”—you’re not alone. It’s frustrating to be working your tail off and still feel like financial security is always one step out of reach. I see this all the time with agency owners who confuse high revenue with true profitability.

But what if the real flex isn’t the Porsche… it’s the compound interest?

(Okay, you can still get the Porsche—just after your Roth IRA is maxed out 😉)

This conversation is packed with practical tips, mindset shifts, and a little tough love to help you get your money working for you. We’re talking 401ks, SEP IRAs, and the quiet power of automating your way to generational wealth—without giving up your matcha lattes or Friday facials.

Ready to find out what your future self really wants you to do with your profit?

Listen now to learn the strategy most PR professionals never get taught.

This is for you if…

  • You’re a PR freelancer or agency owner who wants long-term financial freedom
  • You’ve been treating your revenue like profit (oops)
  • You want to take Fridays off without stressing about money
  • You’re craving a clearer, more strategic path to building wealth through your business

What I cover:

00:00 Introduction to Financial Stability

02:34 Understanding Profit and Investment

05:24 The Importance of Retirement Vehicles

10:33 Maximizing Contributions and Minimizing Taxes

15:35 The Power of Compound Interest

20:45 Building a Nest Egg for Future Freedom

26:21 Conclusion and Call to Action