How To Create a Powerful and Effective Press Plan for 2023

This month, we’re going over one of the key elements of generating consistent results for your clients: press plans. A press plan can make or break your client’s success each year! 

You need to know how to create strong and effective press plans for your clients so that you can help them reach their biggest goals 📈

During the masterclass you’ll learn:

• Why creating a press plan for each of your clients is so important 🙌
• 3 major building blocks of a powerful press plan 🤓
• How to prioritize your client’s unique needs all year long 💪

This exciting training is going to be jam-packed with tons of actionable info — with the new year just around the corner, the time to build your clients’ press plans is NOW!

Meet Your Mentor:

Hi, I'm Jen Berson!

I left my career in law to start a PR agency, even though I had no contacts or experience. Now, 17+ years later, I still love what I’m doing and have scaled my agency to 7 figures (so I know a thing or two) 😉

I’m the founder of Jeneration PR, a public relations & social media marketing agency specializing in promoting billion-dollar beauty & cosmetics, baby & kids, and health & wellness brands. I’m also the founder of Profitable PR Pros, an online educational platform for PR agency owners that includes courses, resources, and community. 

My passion is helping other PR pros become successful agency owners and land INCREDIBLE press coverage for their clients…which is why I absolutely can’t wait for this 2023 press plan masterclass packed with actionable tips — to help YOU start prepping and strategizing to wow your clients all year long!